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POSTWAR STATION WAGONS

Mom's Car Makes a Comeback

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1950 Packard 1956 Chevy Nomad 1959 Morris Traveler 1966 Ford Country Squire 1967 Buick Skylark Sportwagon

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In the early 1980s a new innovation in transportation began to sweep America's traveling families off their feet: the mini-van. While the concept of these vehicles dated to the 1950s (VW Kombi, then the Corvair and Econoline window vans), the mini-van was different in that it was designed specifically to be a family car rather than a spin-off of a commercial vehicle.

By the early 1990s, the mini-van craze was in full swing, while another American motoring icon was quickly fading from the scene without so much as a single "limited" edition, or even a ceremonial "last off the line" press release. That favorite model that has almost completely gone away is the station wagon.

THE EARLY DAYS

Developed in the earliest days of motoring, the station wagon also found its roots in the commercial field, serving to haul passengers from the railroad station to their destination, hence the name. The first wagons were wood bodies on a sedan chassis, and "woodies" have long been collectible in their own right. In just the past year, some of these models have seen prices increase by 30-40 percent.

 

Woody wagons found limited acceptance before the advent of World War II. It was after victory had come in both the European and Pacific theaters that station wagons became an American mainstay in the automotive industry, and in the family garage.

Wood was okay, but it required constant attention to maintain its appearance. No amount of care could maintain body integrity of these woodies. They loosened up pretty quickly, especially when driven repeatedly over rough and bumpy roads.  Something better was needed.

POSTWAR DEVELOPMENTS

In the late 1940s, steel-bodied station wagons began to find their way to the car market. One of the pioneers in this field was the compact car manufacturer Crosley. At one time this intrepid manufacturer was the world leader in station wagon production. In 1948 Willys introduced it’s own all-steel bodied Jeep station wagon equipped with either two-wheel or four-wheel drive.

This '48 Ford "Woodie" still used lots of real wood.  These are quite desirable, often bringing $50k plus in nice shape.

As shown by this attractive '52 Chevy, by the early fifties most of the wood was gone -- this was the last year of wood for Chevy.

In June 1948, Ford started to take its position as the "wagon-master" with it’s 1949 model. Utilizing a full steel body, these two-door wagons used wood trim as decoration. A few months earlier in 1948 Packard had brought out a four-door "station-sedan" also sporting a steel body with wood trim.

As the 1950's dawned, wood became strictly a decorative item, and disappeared in 1953. In the middle of that year both Ford and Mercury started to substitute real wood with fiberglass railings and Di-Noc wood print paneling. At one point these were the only station wagons on the market that even resembled their wooden heritage.

Throughout the 1950s, station wagon technology continued to improve as manufacturers realized that they were a major part of production. During this time period, the marketing crews created many memorable names to catch the public’s attention. Chevrolet brought us models with names such as Handyman, Nomad, Beauville, and later Brookwood, Kingswood, and the Corvair-based Lakewood.

Ford was the market leader in wagons.  The compact Falcon (this one's a '60) was the entry model.

 
 

Ford was the wagon master with the Ranch Wagon, Country Sedan and top-of-the-line Country Squire. Medium-priced makes, such as Desoto, also entered the station wagon market with the Shopper and up-scale Explorer, while Pontiac presented the sleek Safari wagon, a cousin to the Nomad.

WAGON EVOLUTION

Just as pillar-less hardtop styling was catching on for regular passenger cars, wagons soon reflected this unique feature. First to utilize it was Rambler's Cross-Country wagons. Mercury followed in 1957 with entries such as the Commuter, Voyager, and Colony Park. Over at General Motors, mid-line station wagons with hardtop styling came in the form of Oldsmobile’s Fiesta, while Buick produced the stylish Caballero.

In 1960, Chrysler and Dodge were the last to introduce hardtop styling in a wagon. These cars were produced until 1964 and are perhaps the most flamboyant of all.

A number of unique features were developed to attract new wagon buyers. Chrysler wagons featured dual-air conditioning in the late 1950s. One unit was up front for the driver and front seat passenger, and another unit for those in the rear. Studebaker provided one of the most memorable items with its sixties Wagonaire sliding roof option that opened over the rear cargo space.

The new compacts of the 1960s, Falcon, Valiant, Corvair and Lancer were all available in station wagon form. Later, intermediates, such as the mid-size Ford Fairlane and Chevrolet’s Chevelle were released with wagons in their lineups. Notable among this group is GM’s raised rear roof panel with tinted window inserts. It was available on some Buick and Olds models through 1972.

In the 1950s and 1960s station wagon makers like Dodge, Chevrolet and Ford, had several models with high-performance engines. For instance, during the 1963 model year, Mercury produced a dozen Colony Park wagons fitted with the big block V-8 and four-speed transmissions for the NHRA. Talk about a family hauler!

Tail- and lift-gates have evolved over the years. In the late 1950s the liftgate was replaced by roll-down rear glass going into the tailgate, another innovation first seen on AMC Rambler wagons. In 1966 Ford and Mercury revolutionized the market with its "two-way" tailgate design that could either fold down to load cargo, or operate as a passenger door. GM one-upped this in 1971 with the "clam-shell" tailgate on its full-size wagons, in which the back glass rolled up into the roof while the lower gate portion disappeared into the rear floor. Although stylish, it did sacrifice some usable cargo space and no one else felt compelled to copy it. It also developed more squeaks and rattles as the vehicle aged than a conventional tailgate.

WHAT’S COLLECTIBLE?

Station wagons in the collector car market are just now being discovered. "Woody" wagons have long been honored, and the sporty 1955-1957 Chevrolet Nomads have been sought after for over twenty years. Now, other station wagon models are starting to catch collector's eyes. Other than the aforementioned woodies and Nomads, these are mostly at the beginning of the appreciation curve. Although most any wagon can be collectible, our favorites for ownership enjoyment and future value appreciation are:

  • Ford Country Squires up to 1970.
  • Big, flashy 50s, 60s and even early 70s Chryslers, Mercurys, Buicks and Oldsmobiles. Especially the pillarless models.
  • Early 60s Dodge Lancers and Plymouth Valiants
  • Studebaker Wagonaires
  • Intermediate GM models with the Vista roof.
  • Special editions (or regional models) of a standard model that where produced in limited quantities.
  • Early 1970s AMC Hornets, particularly with the 360 V8.
  • Early 1970s Pinto Squires, Chevy Vegas (believe it or not!).

 

Sixties and early seventies Oldsmobile and Buick intermediates with the raised "Vista" roof are very popular.
 
 
WHAT TO LOOK FOR

Unlike many convertibles and hardtops, once the family was done with the "old station wagon", they weren't relegated to the used car lots in the same manner. Dad may have kept the Vista-Cruiser for those weekend fishing trips, or a local one-man painting crew would take over ownership of the Country Sedan as his portable office.

Aside from typical body rust and damage problems which applies to all vintage tin, station wagons seem to possess a pretty good survival rate. One weak spot for many models from the 1950s is the fit of the lift and tailgates. The 1955 to 1957 Chevrolet Nomads, as well as their Pontiac Safari counterparts, are known for their less than weather-tight lift gates. Other wagons with lift gates experience shakes and rattles due to worn fittings and tired hinges.

Spare tire storage on many models was under the a rear cargo area panel, or in a special container in the quarter panels. These should be checked as potential rust pits. Standing water due to clogged drain holes is quite common here.

Wagons in need of restoration are a tough job to tackle. However, thanks to several suppliers many woody wagons have replacement kits for just one panel or the whole body available. For those cars using the wood-transfer decals, several companies are starting to produce generic varieties. While this works for many models, those with unique grains or colors will require more research, money, or innovative restoration skills. Sometimes you’ll need all three!  So make sure you know not only which engine and transmission combinations were available -- the proper colors and materials used in soft and exterior trim are important, too.

MARKET STATUS

 In recent months, a number of station wagons with a real collector interest have been showing up at vintage and classic car auctions. Their prices have seen a steady increase in both the asking side and the selling side. Still, station wagons haven’t been as common on the auction block or in the pages of hobby publications due to their scarcity. This is where value guides come in handy.

Station wagons can be one of the best bargains in vintage Detroit iron. Those equipped with real wood trim are experiencing solid growth as the popularity of these models drives the prices upward. Finding equal popularity are those wagons equipped with faux wood trim such as Ford Country Squire, Mercury Colony Park, or later Chevrolet Kingswood Estate wagons. Discovering a wagon still with the original family can be a treasure, and many have been maintained with proper care their entire life. Nostalgic references are being constantly made to old station wagons, such as the Fox-TV sit-com, "That ‘70s Show", usually in the context of the stigma of driving a "mom’s" car.

NOT FOR EVERYONE

Station wagons are a special segment of the hobby, and fans of these forgotten haulers are growing. They offer a wide variety of desirable characteristics. Just like their coupe and convertible siblings, many are big,

This '56 Dodge Sierra is a rare item.

An overlooked alternative to the Nomad, bargain Pontiac Safaris are readily available.  This is a '57.

powerful, and flashy with gobs of style. They also make a great vintage car for touring. Pack the family and all their gear, and you’ll discover the copious cargo and people carrying capacity of the classic wagon. Even the newest computer generation can get into the swing of things on the web at http://www.stationwagon.com, a site dedicated to station wagons from all over the world.

(C) Copyright 1999-2001 VMR International, Inc.  All rights reserved. This article originally appeared in 1999.