1963 MERCURY COMET 170-101hp (6cyl-1V) AT
| #4 | #3 | #2 | #1 |
| S22 2dr Cnv | 5600 | 12250 | 18000 | 28500 |
| Custom 2dr Cnv | 4550 | 10200 | 15000 | 23800 |
| Custom 2dr Htp | 4250 | 8200 | 13300 | 21500 |
| S22 2dr Htp | 5175 | 10000 | 16200 | 26200 |
| 2dr Sdn | 3350 | 6450 | 10500 | 16500 |
| Custom 2dr Sdn | 3525 | 6800 | 11000 | 17400 |
| S22 2dr Sdn | 3975 | 7700 | 12400 | 19700 |
| Custom 4dr Sdn | 2100 | 4250 | 6800 | 10000 |
| 4dr Sdn | 2000 | 4100 | 6500 | 9600 |
| Custom 4dr Wgn | 3700 | 8500 | 13400 | 21400 |
| 4dr Wgn | 3550 | 8050 | 12800 | 20400 |
| Add: | |
| 144-85hp (6cyl-1V) | NC |
| 260-164hp (8cyl-2V) | 15% |
| 4spd manual trans | 5% |
| Air conditioning | 10% |
| Deduct: | |
| 3spd manual transmission | -10% |
| 3spd manual trans w/od | -5% |
| Manual steering | -3% |